Nicole Swain, Be Happy :)

Posts Tagged ‘school prospectus design

Prospectuses at all levels for education institutions can be accessed and published in two ways. Firstly there is the much trusted and conventional way of physical copies presenting the College in this instance as a brochure type document commonly seen with all prospectuses nowadays.

 

The advantage of physical copies is the reader can see the aesthetics of the institution which are brought to life physically rather than digitally on screen. Also the information regarding the college is bundled into one so the information can be accessed in the same prospectus. There are flaws with physical copies though and physical copies are substantially much more expensive to produce  than digital prospectuses.

Interactive/digital prospectuses are fast becoming the norm in the way prospectuses can be distributed nowadays. On the official site of a college for example, the prospectus more likely than not will be available for viewing or download from there. There is also the option to order a prospectus generally for free from the site more often than not. Interactive prospectuses can be interacted in much easier ways than physical copies as at the click of the mouse; readers can flick through pages to what he/she wants to see.

 

The prospectuses sell what is on offer ultimately whether digital or physical, the benefit of having both is that colleges can cater universally for people who want to interact in either fashion. Having this flexibility and also employing both means that readers can gain prospectuses easily.

The fact of going with time applies to all; nobody can afford to continue merely with emotional feeling towards what has been there for years. Practical viewpoint is necessary in every aspect of the life; so is the situation with school websites like any other.

Your purpose behind having a school website is to let the school have a virtual presence for access anytime. The objective is convenience of all – school authorities, students and parents. Basic considerations behind putting up the website are up-to-date information for the users, convenience of using and visual appeal. The administrative mechanism also supports having proper school websites with successive amendments to School Information Regulations 2008. Things keep changing fast; you have to adjust to the changes for your school website to meet changing requirements.

So you should not take a facelift merely as fanciful desire, but a necessity to improve the drawbacks your school website has in relation to current needs. Most of the identified reasons are technical in nature; some of it of course goes for improving the appeal of it.

Parents and students can’t have the patience or wait indefinitely for website pages to load. Nobody and you too just leave the site if it does not load within a few seconds. Long loading time indicates need of a facelift.

Your website pages may be cluttered up with images, links, buttons and text. If so, it is surely giving a hell lot of a time to the users to find information they are looking for and a good probability of missing out vital points.

Your school website needs to be consistent with proper page to page navigational links and a discrete combination of fonts, size and colour used instant differentiation and recognition.

The appeal is a big factor to make things interesting, think of a facelift of the school website design if it deserves.


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